Be the Change
I came to Mzinga last June looking to understand the business behind the social media industry. In the process, I found myself deeply changed.
Working side by side with Barry Libert, I learned about the trials and triumphs of entrepreneurship, the unpredictable outcomes of risk-taking, and the one fundamental lesson that will stay with me throughout the entire duration of my professional career: have passion in everything you do.
With these lessons in mind, I’ve made the difficult decision to resign as a full-time employee from Mzinga in pursuit of fulfilling my personal passions. I will still remain a Social Media consultant to the company and a long-time friend to the many individuals I’ve been lucky enough to work with.
To anyone reading this thinking, “How can you leave a full time job in the middle of a recession?” the answer is simple: I’m 22 and I have a mission.
I won’t go into the details of that mission just yet, but it’s ambitious.
We are living in really difficult times, but those of us who can afford to take risks need to use this as an opportunity to invest, not just in ourselves, but in each other.
“Be the change you wish to see in the world.” – Ghandi
Thoughts on A Successful Life
In my last post, I blogged about a rocky start to what has been an intense past two weeks. Luckily, I’m still alive so you know that I was neither fired nor beaten to a pulp as a result of my mishap the other week. There are tons of things that I could write about right now, tons of things that I will write about in the future, but I want to start at the beginning.
At a very early age, I figured out that it was important to excel at school. My early successes were in the form of A’s on report cards and the satisfaction of never having my parents monitor my study habits. As time went on, I then began to see the value of learning itself, something beyond standardized tests and college acceptances. These successes came to me in the form of books and an expanded worldview; a new set of tools that would help me understand human interaction and endeavor. Then senior year of college happened and suddenly, success seemed neither definable nor attainable. It was due to neither lack of ambition nor lack of resources, but rather the fact that I could no longer define what success meant for me.
As I began to think about life after graduation, I would talk to my parents about potential career paths and then scan job listings. May drew near and I found myself prescribing to a definition of success that was neatly packaged in the form of a job title and salary. I desperately wanted to break free from this mindset, but I took a job in the meantime that would allow me to think about who I was and what I wanted in a very safe and familiar space.
I began working as a Staff Recruiter in Barnard College’s Admissions Office where I had been employed as a student. It was here that I observed the state of higher education in America, listened in on conversations between parents and their kids, and conversed with hundreds of students, many of whom reminded me of myself. During serveral interviews I conducted, I often found myself frustrated as I listened to students describe their GPA’s, SAT scores, after school activities, and weekend community service hours. They were all part of the same system that I had departed from, one that left me asking myself everyday, “I’ve done so much already, but so what?”
How was I, Alexa Scordato, supposed to change the world? How was anything I had ever done in my scholastic past relevant to others? I was now working with a blank slate and that realization was daunting. After processing this reality, I put aside my past accomplishments and accolades and began to think about what I wanted in life and who I wanted to be as a person. At the root of it all, I said I wanted the following:
- I want to help others.
- I want to provide for myself and those I love.
- I want to go to bed everyday feeling like I accomplished something.
I wasn’t sure how to go about achieving those goals, but I saw the potential within the world of social media. Unlike most industries I had observed, I found everyone in the space to be happy, passionate, and well-intentioned. Around every corner, it seemed like someone was always wiling to help someone, constant collaboration. Although no longer a student, I was determined to school myself on everything there was to know about the social web. When I wasn’t in the office 9 – 5 or commuting on the Long Island RailRoad, all my time was spent doing one thing: playing on my laptop. I was managing forums, teaching myself HTML/CSS, playing with WordPress, reading blogs, beta testing social networks, and listening to podcasts. All the while I was wondering how I could harness this interest of mine into a professional career.
Come spring, I departed from my job at Admissions and headed to Boston for two months, the mecca of what I believe to be social community at its finest. It was a temporary experiment, one that I believed would provide clarity and guidance when I returned to New York. I spent the spring inspired by folks like Chris Brogan, Bryan Person, Laura Fitton, Maria Thurrell, and Amanda Gravel, who encouraged me to pursue this route as a career path. The rest of my spring was spent freelancing and working for incredible friends and mentors like Stephanie Agresta and Steve Rosenbuam.
After reading about Aaron Strout‘s Hiring and Getting Hired in a Web 2.0 World, I returned to Boston where I knew he would be speaking. For many reasons, I wanted to work at Mzinga (more on this in a later post) and I followed Aaron’s advice on how to make that happen. I polished my social network profiles, blogged, and followed up with him in the best way I knew how to – through Twitter. It was only within a matter of weeks that I found myself packing what little belongings I had and moved into my new Coolidge Corner home.
Although there is still more figuring out to do, I now have a working definition of success that I’m happy with. For me, a successful life is one that allows you to choose. It’s a lifestyle where you’re in control of your destiny, making situations happen for yourself, and fully aware of how your actions can impact those around you.
I think back to those three organic wants of mine that I isolated last year and already I feel like I am well on my way.
In terms of my desire to help others, I’m in a position where I help someone every day. In order for me to get this job, I had to write a memo that was titled, “Change the World by Helping Barry Libert.” I’m now on a two-person team now where our purpose is to help each other and help Mzinga, theoverarching goal being to teach the world the importance of social communications with respect to business, technology, and education. Words cannot describe how excited I am about what is to come as a result of this partnership.
As for my desire to provide for myself and those I love, I can officially say that I am independent. Minus a few payments I have to make to my parents for backdated credit card bills, I’m financially on my own. It is going to be impossible for me to give back what I have been given because I will forever feel indebted to them. However, this is a start to what I hope will produce dream vacations and happy retirements for the two people I love the most.
Lastly, my desire to go to bed feeling accomplished is most definitely checked off. Although I feel perpetually behind on the many tasks that I have on my to-do-list, working in an industry that I love allows me to feel productive every day. Whether most people realize it or not, this for me is the root of why Web 2.0 is so appealing. It allows individuals to think, create, and give – to produce content that showcases individual thought and share it in a way that collectively inspires and helps change the world, one post at a time.
How do *YOU* define success?
Messing Up and Moving On
Today I felt like the biggest fail whale ever. 
As much as I want to say mistakes happen, I have a very hard time processing disappointment (This is in reference to my mistakes by the way, not other people’s). I easily forgive and forget, but when it comes to myself, I am my harshest critic.
This morning, I was supposed to board a plane with my new boss, Barry Libert. We were scheduled to meet at 5:10 at Hascom Airfield, and I completely overslept. When I looked at my watch this morning, the time read 5:15. I immediately scrambled for my phone, which I saw was flipped open next to my pillow. My eyes darted to the alarm clock resting on my nightstand, and my heart dropped when I saw it set to the snooze position.
Somehow, my body had failed me.
I managed to sleep through two alarms and even dismissed the text messages that my friend in Las Vegas was sending me as a wake up call. Frantic, I dialed Barry’s number and delivered the news that I wasn’t going to make it. I couldn’t tell whether he was angry or not, but his voice was steady and his instructions firm. ”Be at the office by 7:30.”
The majority of the morning was spent processing what had happened and worrying about the consequences of my behavior. What if the limo didn’t show in Philadelphia? What if the papers I was delivering were important? What if this project or presentation was something that would affect other initiatives in the future? I had a million and one questions, but one weighty feeling – disappointment.
It is rare that I don’t deliver and when that happens, I think about it for days, maybe even weeks. It’s one thing if you forget a friend’s birthday, but in an environment like the one I’m working in, I feel like the magnitude of a slip-up is amplified to the max. Multiple parties are involved, money is at stake, reputations, etc. It’s really just not something you want to be associated with and the realization that you are the person culpable is daunting.
As for timing, this was a disaster for my second day. Instead of starting off on the right foot, I feel like I took a step backwards and tripped over my own shoelaces in the process.
Anyway, I was sitting here in my little cubicle reading supportive DMs from friends and talking to Matt Knell, who is an amazing human being. We were having this conversation about the work we do, who we are as people, and what matters in life (not bad for a 9 AM cup of coffee chat). Amongst other words of wisdom, he told me ”If you can’t change it, don’t worry about it. If you do the best you can, you’ve done all you can do.” This “let it go girl” pep talk put my mind at ease and kept me composed the rest of the day.
I look at Matt’s random act of kindness, something as simple as taking the time to talk to a friend, and realized that tiny gestures can make all the difference.
I’ve spent the rest of my day trying to do some little things to make up for this morning’s debacle and plan on bringing my A-game from here on out. Hopefully I’ll rack up enough + points over time to redeem myself, but for now, I’m keeping a positive attitude and looking forward to a fresh start tomorrow**.
(**Sidtenote: Watch the video directly on youtube to see the cool new annotations feature in action.)
“It’s going to be okay. Tomorrow = New day!” (The message I wrote to myself on my dry-erase board.)






