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	<title>Alexa Scordato &#187; magnify.net</title>
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		<title>Pimping Out Startups: How I&#8217;m Helping Magnify.net During Internet Week</title>
		<link>http://alexascordato.com/34-pimping-out-startups-how-im-helping-magnifynet-during-internet-week/</link>
		<comments>http://alexascordato.com/34-pimping-out-startups-how-im-helping-magnifynet-during-internet-week/#comments</comments>
		<pubDate>Wed, 04 Jun 2008 06:35:48 +0000</pubDate>
		<dc:creator>Alexa</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[internetweekny]]></category>
		<category><![CDATA[magnify.net]]></category>

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		<description><![CDATA[For the past month or so, I&#8217;ve been doing some part time work over at Magnify.net, an exciting start up in New York that provides video solutions to publishers that... <a class="read-more" href="http://alexascordato.com/34-pimping-out-startups-how-im-helping-magnifynet-during-internet-week/">Read The Rest &#8594;</a>]]></description>
			<content:encoded><![CDATA[<p>For the past month or so, I&#8217;ve been doing some part time work over at <a href="http://www.magnify.net" target="_blank">Magnify.net</a>, an exciting start up in New York that provides video solutions to publishers that want to integrate and aggregate video content on their existing websites. My daily tasks range from answering support tickets to strategizing company initiatives, and most recently, running around the streets of Manhattan with a big orange alien man cutout.</p>
<p><a title="DSC_0420 by alexa627, on Flickr" href="http://www.flickr.com/photos/alexa627/2549185480/"><img src="http://farm4.static.flickr.com/3138/2549185480_1000c9cddb_m.jpg" alt="DSC_0420" height="160" width="240" /></a><a title="DSC_0409 by alexa627, on Flickr" href="http://www.flickr.com/photos/alexa627/2548007417/"><img src="http://farm4.static.flickr.com/3008/2548007417_7809ee39ea_m.jpg" alt="DSC_0409" height="159" width="240" /></a><a title="DSC_0388 by alexa627, on Flickr" href="http://www.flickr.com/photos/alexa627/2548784412/"><img src="http://farm4.static.flickr.com/3040/2548784412_ecde9ff449_m.jpg" alt="DSC_0388" height="160" width="240" /></a><a title="DSC_0402 by alexa627, on Flickr" href="http://www.flickr.com/photos/alexa627/2548352397/"><img src="http://farm4.static.flickr.com/3128/2548352397_d4e9926fa0_m.jpg" alt="DSC_0402" height="160" width="240" /></a></p>
<p>As part of InternetWeek NY, I am pimping out Magnify&#8217;s brand and I&#8217;m doing it through a blog I created titled, &#8220;<a href="http://www.internetweek.tv" target="_blank">Internetweek.tv</a>.&#8221; For the first time ever, the city of NY in cooperation with the <a href="http://www.nyc.gov/html/film/html/index/index.shtml">Mayor&#8217;s Office of Film, Theatre &amp; Broadcasting</a>, is putting together a seven day smorgasbord of startups, meetups, panels, and parties, all in celebration of one of my favorite things ever &#8211; the Internet. <a href="http://www.steverosenbaum.magnify.net/" target="_blank">Steve Rosenbaum</a>, Magnify&#8217;s CEO was looking for something fun to do as part of the festivities and I suggested the creation of this site. Not only does it increase exposure to Magnify&#8217;s brand, it also gives New Yorkers an opportunity to get some solid Internet Week coverage (there&#8217;s no official internet week blog&#8230;weird right?). Last but not least, this also gives the Magnify team, in particular me, a really great opportunity to go out, listen, learn, engage in conversations, and just have a good time. it&#8217;s called putting the social in social media.</p>
<p>As the head of Magnify&#8217;s Internetweek.tv initiative, I&#8217;m literally turning into a one woman media machine. I&#8217;m going to events, taking photos, recording videos, conducting interviews, and then blogging, uploading, flickr-ing, editing, tweeting, promoting, etc. I live for this stuff. What makes me so happy is that in the past, I would normally be out there doing this stuff anyway, and now I actually get to say that it&#8217;s my job to do it.</p>
<p>When you&#8217;re in high school and in college, you can only hope that you have a career in life that allows you to do something you love. I tell myself that I&#8217;m lucky to be doing what I&#8217;m doing every single day.</p>
<p><object width="425" height="349" data="http://www.youtube.com/v/8ESfDDeGeCE&amp;hl=en&amp;color1=0xe1600f&amp;color2=0xfebd01&amp;border=1" type="application/x-shockwave-flash"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/8ESfDDeGeCE&amp;hl=en&amp;color1=0xe1600f&amp;color2=0xfebd01&amp;border=1" /></object></p>
<p>This is just day 1 of my Internet Week extravaganza and I&#8217;m looking forward to more media madness that will ensue throughout the course of the week. I&#8217;m determined to take our little Magnify cutout man with me everywhere and have him pose with famous NY landmarks and all the cool people I meet along the way. He&#8217;s officially my new boyfriend.</p>
<p>You can follow my progress on the <a href="http://www.internetweek.tv" target="_blank">Internetweek.tv</a> blog and get some behind the scenes insight here.</p>
<p>Oh, and last but not least, a big thank you goes out to my buddies B &amp; E, who were nice enough to help me theme the site and prep it for launch. You guys rock my socks.</p>
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