Author Archives: Alexa

Be the Change

Posted on March 27, 2009 by Alexa

I came to Mzinga last June looking to understand the business behind the social media industry.  In the process, I found myself deeply changed. Working side by side with Barry Libert, I learned about the trials and triumphs of entrepreneurship, … Continue reading →

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The Digital Parent’s Terms Of Service

Posted on February 23, 2009 by Alexa

My friend Jim Storer brought up a really great topic of conversation on his blog recently about online transparency and whether lifestreaming presents offline threats to those who frequently disclose their whereabouts.  While I could go into a number of … Continue reading →

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The ROI of an Email

Posted on February 14, 2009 by Alexa

These days, everyone talks about the power of Twitter or Facebook, the wonders of Web 2.0 and its ability to connect the masses.  However, what most people don’t realize is that the tools don’t do anything unless people have the … Continue reading →

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Thoughts on A Successful Life

Posted on July 11, 2008 by Alexa

In my last post, I blogged about a rocky start to what has been an intense past two weeks.  Luckily, I’m still alive so you know that I was neither fired nor beaten to a pulp as a result of … Continue reading →

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Messing Up and Moving On

Posted on June 24, 2008 by Alexa

Today I felt like the biggest fail whale ever.   As much as I want to say mistakes happen, I have a very hard time processing disappointment (This is in reference to my mistakes by the way, not other people’s). … Continue reading →

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Thoughts on Jobs After My First Day at Mzinga

Posted on June 24, 2008 by Alexa

How many people can say they love their jobs?  How many people actually like their coworkers?  How many people out there are working in a profession where they feel like they’re making a difference? I feel incredibly lucky that I … Continue reading →

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Hair today, Gone tomorrow!

Posted on June 20, 2008 by Alexa

I’m so behind schedule, but I have to blog about this.  I just cut my hair 11 inches!  I’ve done this before, but each time it’s uber scary.   (I didn’t have my microphone configured correctly when I recorded this video … Continue reading →

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FireFox Download Day: Killer Social Media Marketing

Posted on June 18, 2008 by Alexa

Firefox 3 is out today and I downloaded it along with millions of other smart, sensible web users (;)). We’re trying to set the world record for most software downloads in a single day and so far, it looks like … Continue reading →

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Pimping Out Startups: How I’m Helping Magnify.net During Internet Week

Posted on June 4, 2008 by Alexa

For the past month or so, I’ve been doing some part time work over at Magnify.net, an exciting start up in New York that provides video solutions to publishers that want to integrate and aggregate video content on their existing … Continue reading →

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I want my MacBook Pro Back

Posted on May 31, 2008 by Alexa

So the other day, by beloved MacBook Pro crapped out on me. I went to turn the machine on and I heard the start up chime, but the screen stayed black. “Maybe I just need to let the battery charge,” … Continue reading →

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