Author Archives: Alexa
A New Chapter at 2tor and USC
A few weeks ago, I left my position as a Digital Strategist at Porter Novelli in pursuit of a new opportunity at 2tor, Inc., an exciting edu-tech startup that I believe is changing the world of higher education as we … Continue reading
Facebook finally realizes that consumers are afraid of commitment
Is anyone really surprised that Facebook changed its functionality from “become a fan” to “like”? To be honest, hearing this news is about the equivalent of someone telling me that guys in college don’t want a girlfriend, they just want … Continue reading
What SXSW Means to Me
Yes, I know some of you are “over it”…. I’ve been reading a lot of “been there done that” lately. Well guess what? This is my first year going to SXSW and I’m practically on the verge of tears that’s … Continue reading
Autotune Effect in Garageband
Jay-Z may have proclaimed the “death of autotune” but I discovered it is very much alive and well thanks to programs like Garageband. If you don’t know what autotune is, it’s a vocal effect that’s used to correct the pitch … Continue reading
TEDxBoston: Reverse-mentorship and Bridging the Digital Divide
Today I had the privilege of speaking at the inaugural TedxBoston event, hosted by the wonderful folks at Fidelity’s Center for Applied Technology (FCAT). It was an incredible experience full of wonderful people, performances, and yes, “ideas worth spreading.” My … Continue reading
2 AM Thoughts on Startup Life
Since when did public enemy number one equal “the man”? Maybe this is a product of the recession or maybe the fact that I just have adventurous friends, but it seems to me like these days, everyone is in start-up … Continue reading
The Dilemma of Personal Branding
I wrote my last post for fun, but it sparked a few thoughts that I believe have some serious implications for those interested in personal branding. If you take a look at the most well known blogs out there, it’s … Continue reading
What kind of blogger are you?
In a recent guest post from Michelle Minch on Social Media 101, she wrote about tips that advise bloggers to avoid getting caught up in the theme game. She had some great advice that includes the following: Simple is better … Continue reading
Getting Started on WordPress
Getting started on a self-hosted WordPress blog is literally like shopping for the perfect outfit or maybe even as extreme as a highly detailed car. You can literally spend hours searching for what you want, and a life time accessorizing, … Continue reading
The Right to Earn A Living: Why I Don’t Believe in Unpaid Internships
We all know that the professional world is changing. Brands are on Facebook, executives are blogging, and young professionals like myself can find jobs using Twitter. However, some things will always stay the same… or so I hope. In the … Continue reading